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Have you ever looked at a promotion for an author’s new book, and thought ‘I wish I could do that’? When you see a business person who has a published book, does it give you more confidence in dealing with them? More confidence that they really know what they are talking about? It’s highly likely […]

  So – you’ve decided that you want to write fiction, you sit down at the computer, all ready to start…. And…… you realize that you don’t know how to.  You write a bit, but all of those amazing story ideas that you had, yesterday, as you were driving home in the traffic, they all […]

Authors like writing (that’s a given).  Most authors don’t like marketing (almost a given!).  But, sigh…. , we have to do marketing if we want our books to be a success. So how do we know what marketing to do, what words to use, when to use them, where to market in what way?  Most […]

  So, you’ve decided that you want to write a book. Upon considering what topic you might choose, you’ve decided to write a non-fiction book, based on what you know best – the area that you work in, or that your business is in. That’s all good, now, how do you go about writing it? Most […]